I wear a couple of hats at Kakkoii. I lead the business and account management team and dive into strategy work too. Basically, I oversee and team up with different departments in the agency, making sure everything runs smoothly and that we create content that pushes the needle for brands and that keep our clients happy and coming back for more.

Worked with brands such as Britannia BeYou, Honeyveda, new business pitches for Japan Tourism, Chalo, Cipla and a few more.

While managing multiple brand portfolios I led the relationships with a few clients, bridging the gap between the agency teams and them. During my stint here, I worked on numerous projects and campaigns, getting my hands dirty from start to finish: strategy, market research, developing and planning campaigns, overseeing production and campaign execution.

Worked with brands such as Vicco Vajradanti, Lighthouse Learning (Euroschool & Billabong High School) and Godrej Yummiez.

Led brand strategy and communication across ATL, BTL, social, and digital platforms, with a focus on leveraging strategic insights and creating impactful content. Led cross-functional teams to ensure seamless execution of campaigns, driving consistency and effectiveness. Built and nurtured strong client relationships, ensuring alignment and delivering on business objectives.

Worked with brands such as Godrej Locks, Godrej Script, Vaadi Villas and a few more.

Managed end-to-end client campaigns across various digital platforms, acting as the key liaison between agency teams. Led the concept development, creation, and production of high-performing social and digital campaigns. Drove consistent month-on-month revenue growth for clients, while delivering proactive, reactive, and responsive account management services to ensure client satisfaction and campaign success.

Managed the Parachute Advansed brand portfolio.

Led a team in managing multiple brand portfolios, overseeing day-to-day account operations and ensuring proactive, responsive account management. Fostered strong, trusted relationships with clients through effective communication and service delivery.

Collaborated closely with the Business Director on team management, new business pitches, and account reconciliations. Coordinated daily workloads, tracked project progress, and adjusted plans to meet deadlines.

Worked with brands such as Amazon India, Amazon Fire TV Stick, Everest Roofing, Kotak Securities, ITC Fabelle, and more.

Briefly worked with the account management team on the Castrol (Commercial Vehicle Oil) business, contributing to the launch campaign for Castrol CRB in international markets. I handled the Tata Motors (Passenger Vehicle) business, focusing on the launch and growth of their new brand, Tiago.

Managed day-to-day account activities for Godrej Locking Systems and Solutions, overseeing campaigns for product launches, international markets, and a masterbrand campaign featuring Aamir Khan.

Also played a key role in pitching for new business, including a pitch for Star Plus. Responsibilities included conducting market research, gathering insights to develop a creative strategy, and ensuring timely execution of ideas and deliverables for pitch presentations.